Cystic Fibrosis Foundation Beer Trail

Support the Cystic Fibrosis Foundation by embarking on a Beer Trail! 

Sector: Nonprofit/ Fundraising 

Challenge: Maintain the hype around the Cystic Fibrosis Foundation’s annual Brewer’s Ball by pivoting and continuing to raise funds for the organization. 

Solution: The Passport Program teamed up with the Cystic Fibrosis Foundation to design the Brewer’s Ball Beer Trail Passport for summer 2021. The books supported The Cystic Fibrosis Foundation's fundraising annual initiative, all while recreating the Brewer’s Ball experience with a tangible field guide full of deals for Washington Metro Area’s best breweries. 


Results: 

  • Raised $150,000 for Cystic Fibrosis Foundation.

  • Created a field guide to hold offerings from over thirty breweries across Northern Virginia, Maryland, and the D.C. Area

  • In lieu of Covid times, the Beer Trail included both an on-tap and to-go deals redeemable by stamp. 


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